A group of five smiling people standing together in a restaurant kitchen. The group includes two women and three men. The women are wearing black and white outfits, and the men are dressed in white chef's uniforms. They are standing in front of a white tiled wall with awards for Michelin from 2016 to 2021 displayed above them.

Jay Street Media was founded by Jarod Farchione, an ex-Googler who spent six years inside the world's largest advertising platform. He started by helping thousands of small businesses grow their presence on Google, then joined a team managing $500M in advertising spend for Apple's brick-and-mortar stores. His work has been featured in The New York Times. Today, he brings those same Google Maps strategies to restaurants.

But working inside a large enterprise showed him what he was missing: connection. He wanted something closer to the ground. To be useful to his community, not just a conglomerate. To work alongside creative, hard-working people who were building something of their own. People who became his north stars as much as his clients.

Restaurants gave him that. Every engagement is different: different cultures, personalities, cuisines, stories. He gets to see his work translate into full dining rooms and busy private event calendars.

Running a restaurant means wearing a lot of hats. Digital marketing usually ends up as an afterthought. But it doesn't have to be. Jarod's been at the source, and he can help you turn marketing into the edge that puts you in the top 1% of your peers.

about the founder


My Approach

What began as a passion project has evolved into something more. We’re proud of where we’ve been and even more excited for what’s ahead. What sets us apart isn’t just our process—it’s the intention behind it. We take time to understand, explore, and create with purpose at every turn.

Simple ideas

Through every step, we've focused on staying true to our values and making space for thoughtful, lasting work.

Lasting impact

We build with clarity, act with integrity, and always stay curious.